Arabian Travel Market (ATM) 2026 will now take place from 14 to 17 September at Dubai World Trade Centre (DWTC), organiser RX has announced, following extensive consultation with exhibitors and industry stakeholders.
The revised dates reflect feedback from across the global travel industry, with RX saying the move aims to maximise participation and business opportunities for the international travel community.
Danielle Curtis, Regional Portfolio Director for UAE at RX Global, said the decision followed close collaboration with partners and stakeholders. “Our priority is always to ensure that ATM delivers the strongest possible platform for business, networking and partnership opportunities for the international travel community,” she said.
“Following industry feedback, we are pleased that these new dates will allow exhibitors, buyers and visitors from around the world to maximise their participation and engagement at the event,” Curtis added.
Now in its 33rd edition, ATM serves as a global platform connecting destinations, travel suppliers, hospitality brands, airlines, technology providers and industry professionals. The show has grown 16 per cent year on year, attracting more than 55,000 travel professionals from 166 countries.
ATM 2026 will continue under the theme Travel 2040: Driving New Frontiers Through Innovation and Technology, examining the trends and innovations shaping the future of global travel. The event will spotlight ATM Travel Tech, a co-located show focused on the travel technology sector, alongside a Tech and Innovation Zone covering AI, smart mobility, fintech, robotics and sustainable travel solutions.
The conference programme spans three stages. The Global Stage will feature Tourism Economics, an Oxford Economics company, presenting the ATM Annual Trends Report on Middle East travel, alongside Euromonitor’s Stephen Dutton, who will lead a session on travel in the context of inflation and global instability.
The Future Stage, hosted by BBC travel and tech broadcaster Nick Kwek, will include sessions from Dragon Trail’s Sienna Parulis-Cook on the return of Chinese tourism to the Middle East, and Videc on investment and consolidation trends in global travel technology.
The Experience Hub will feature Rana Nawas, Corporate Strategist and Podcast Host, delivering a workshop on modern leadership and the future of the workforce. A buyer-focused session by the International Congress and Convention Association (ICCA) will also form part of the programme.
Curtis thanked strategic partners including DWTC, the Dubai Department of Economy and Tourism, IHG and Al Rais Travel for their support in enabling the revised dates. “Together, we remain committed to delivering a world-class event that supports the continued growth and evolution of the global travel and tourism industry,” she said.
Visitor and media registration for ATM 2026 is now open. ATM Travel Tech will feature more than 180 exhibitors from 30 countries across two dedicated halls at the event.

